Aerio strives to teach publishers and authors how to effectively engage with consumers online and how to interpret the data that is gathered when people view and interact with digital marketing content.
Why choose Aerio?
- Give authors and any individual a way to sell books directly. This boosts wholesale sales and makes your publishing program more appealing to participants involved in the making of your books.
- Tap into the social media followings of authors and readers - anyone who shares news of the book online - and collect email addresses to reuse in the building of your marketing lists.
- Put a purchase option in front of consumers anyway you communicate with them online, so you earn incremental revenue as a retailer.
- All data collected belongs to YOU.
Aerio is a digital platform that also benefits Ingram. By extending our wholesale catalog to anyone to sell, we are creating more sales channels for the content we distribute. This results in more wholesale business, sure, but also serves the health of the publishing ecosystem. Ingram works hard to create more paths to market for more people, and now we are looking at pushing our streamlined supply chain further by helping our clients reach consumers.