BookScan tracks ~85% of retail point-of-sale print book purchases, including sales at all major online and brick-and-mortar retailers. BookScan data is used to inform bestseller lists as well as for tracking sales trends, understanding geographic interest, and conducting comparable title research.
What sales are reported?
Aerio reports all print sales weekly to BookScan.
- Backordered items: Sales are reported when the item is fulfilled. If an item is on backorder, Aerio does not report the sale until the order is processed and shipped.
- Pre-orders: As with backordered items, pre-publication sales are reported when the order is fulfilled (e.g. on publication date).
- Returns: Returns are reported in the week they are received.
What about ebook sales?
BookScan tracks print sales only. Ebook sales through Aerio are not reported.